At Apple it’s “Think different”. And Apple-Boss Steve Jobs says: “Think different is what we are about. It touches the soul of this company”. At Adidas it’s “Impossible is nothing”. And Adidas chairman Erich Stamminger says: “It is our legacy, our mission and our challenge”. At Pedigree it’s “We love dogs”. And the Mars-CEO Paul Michaels says: “We express our love for dogs in everything we do. Not just in our products, but in our activities, beliefs and causes we … Weiterlesen
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